Tuesday, April 25, 2006

We'll drink to that

An ad for Australian tourism had to be re-shot for Canadian TV viewers. Seems our Aussie cousins actually dared to show a glass of beer that was half-empty (or half-full, depending upon whether you're an optimistic Australian or a pessimsitic Canadian).

In Canada the government won't allow TV ads that show people actually drinking non-branded beer -- or even holding a glass of beer that's less than full..

The resulting scornful uproar brought Australia world-wide free publicity. [Canwest News Service]

Of course, the real reason for the Canadian ban is that we don't drink beer from a glass. From babyhood on, it's a bottle of beer, thank you very much.

To see the Australian ad go to http://wherethebloodyhellareyou.com